Every few months, a friend of a friend lands at Incheon Airport for their first Korea trip — and within 24 hours I’m answering the same questions over text. How do I pay for the subway? My card doesn’t work at this restaurant. Is this taxi ripping me off? This guide is the version of those texts I wish I could just send. Fifteen practical things to know before you fly, mostly the stuff that actually trips up foreign visitors, plus a few that have changed in 2026.
Quick Facts
- Best seasons: April–early June (spring) and September–mid-November (autumn)
- Currency: Korean won (KRW). Cards work almost everywhere, but carry some cash
- Required apps: Naver Map (not Google Maps), Kakao T (taxis), Papago or Google Translate
- Transport card: T-money or WowPass — both work on subway and bus
- Visa: 67 countries are K-ETA exempt through December 31, 2026
1. Time Your Trip Right
Korea has four real seasons, and two of them are pretty rough for tourism. Summer (late June–August) is hot and humid in a way that exhausts even locals — you’ll be soaked walking from the subway to a restaurant. Winter (December–February) gets genuinely cold, especially with the wind, and outdoor sights lose a lot of their appeal.
Spring (April to mid-June) is cherry blossom season — peak bloom in Seoul is usually the first week of April, but it varies year to year. The downside is occasional fine dust days; check the air quality before planning outdoor activities.
Autumn (September to mid-November) is what most locals will tell you is Korea’s best season. Cool, clear skies, comfortable temperatures, and from late October to mid-November the foliage in places like Seoraksan and Naejangsan is genuinely spectacular.
2. Book Flights and Hotels Smart
For flights, compare on Google Flights or Skyscanner, but book directly through the airline’s website. Third-party booking sites often offer slightly lower prices, but if you need to change or cancel, dealing with the airline through a middleman is a nightmare.
For hotels, Google Maps now shows price comparisons across booking sites — usually the easiest way to find the lowest rate. For apartment-style stays, Airbnb works, but Korean alternatives like LiveAnywhere and 33 M2 (both have English) often have better prices for the same kind of place.
Best Seoul neighborhoods for first-timers: Around Chungmuro or southern Jongno-gu. You’re close to Gyeongbokgung, Insadong, Myeongdong, and the main subway lines — easy access to everything without being in the absolute tourist trap of Myeongdong proper.
One thing to prepare before you arrive: screenshot your hotel address in Korean. Taxi drivers can read English roman characters but it’s slow and error-prone. A Korean address in your photos app, ready to show, saves a lot of friction.
3. SIM Card or eSIM — Both Work, Pick One
Having a Korean phone number makes ordering taxis, food delivery, and using local apps significantly easier — many require SMS verification with a 010 number.
Physical SIM with Korean number: Budget-friendly options are available at Incheon Airport (Terminal 1 arrivals, near Gate 7) and at various locations in Seoul, often cheaper than the big three carriers’ airport counters (KT, SKT, LG U+).
eSIM (data only): If you don’t need a Korean phone number, an eSIM is the simplest option. Compare options on Klook, Airalo, or similar — you can install before you land and have data the moment your plane touches down. For most short trips, this is what I’d recommend.
Public Wi-Fi is everywhere in Korea — every subway station, on trains, in most buses, and at all major tourist sites. You won’t actually be without internet long, even between SIM activation and arrival.
Related: For a full breakdown of providers, prices, and setup steps, see our Korea SIM Card vs eSIM Guide.
4. Cash, Cards, and Currency Exchange
Korea is overwhelmingly card-based — almost every shop, restaurant, and even most street food stalls take cards now. But carry some cash anyway. Traditional markets, smaller mom-and-pop places, and the occasional card terminal failure all happen.
ATMs at the airport: Use the major bank ATMs (KB, Shinhan, Woori, Hana) inside the terminal — they accept foreign cards and have lower fees than private ATMs. As a rough guideline, withdraw ₩100,000 ($75 USD) for a short trip, ₩250,000 ($185 USD) for a week or longer. You can always pull more later from any “Global ATM” at a major bank branch.
Exchange offices: Airport currency exchange rates are noticeably worse than city rates. Exchange just ₩30,000–50,000 at the airport for immediate transit needs, then use a Myeongdong or Hongdae exchange office for larger amounts. The dedicated currency exchanges in these areas usually give the best rates.
Apple Pay and Samsung Pay: Use With Caution
Both Apple Pay and Samsung Pay work in Korea now if you’ve registered a foreign card, but coverage is inconsistent. You’ll see the logos on terminals at major retailers, but it doesn’t always work — and Samsung Pay especially behaves differently for foreign cards than it does for Korean residents. Treat these as a backup, not your primary payment method.
5. T-money — Your Transit Card
T-money is the rechargeable card you’ll use for almost all public transit in Korea — subways and buses nationwide, plus most taxis and many convenience stores. Get one immediately on arrival.
Where to buy: Vending machines just past the AREX gates at Incheon Airport, or any convenience store (CU, GS25, 7-Eleven, Emart24). They cost around ₩4,000 and you load credit on top of that.
2026 update: Subway station machines now accept foreign cards for T-money recharging — a meaningful improvement over previous years when only cash worked. Note that a small service fee applies.
6. WowPass — The All-in-One Tourist Card
WowPass has become genuinely useful for tourists. It’s a prepaid card that combines three functions: currency exchange, point-of-sale payment (works like a Korean debit card), and T-money transit.
How the two balances work:
- T-money balance: For public transit. Doesn’t transfer to WowPass balance and vice versa.
- WowPass balance: For shopping, restaurants, anywhere a Korean card works.
You can move money from WowPass balance to T-money through the app, but not the other way.
Where to get one: The CU convenience store at Incheon Airport arrivals sells them. Recharge through the WowPass app with a foreign card, or — if you have cash in one of 16 supported currencies — at kiosks at Hongdae Station, Seoul Station, Gangnam, or Myeongdong. The exchange rate is competitive, usually better than airport money changers.
When WowPass is worth it: If your foreign card has been giving you trouble at smaller shops or older terminals, WowPass solves that. It’s also useful as a single backup card if you don’t want to carry much cash.
7. Getting From Incheon Airport to Seoul
Four main options, ranked roughly by what I’d recommend for different situations:
AREX Express Train: ~45 minutes to Seoul Station, ₩9,500. Reserved seating, dedicated luggage racks at car ends. Best option if your hotel is near Seoul Station or you don’t mind a short taxi from there.
AREX All-Stop Subway: ~60 minutes, ₩4,500 with T-money. Cheaper but no dedicated luggage space and stops at every station. Fine for budget travelers with light bags.
Airport Limousine Bus: ~90 minutes depending on traffic, ~₩15,000. The best option if you have heavy or multiple bags — the underbus cargo holds plenty, and routes drop you directly at major hotels. Ask the staff at the bus ticket counter (Terminal 1 arrivals) and show them your hotel address.
Taxi: ₩70,000–100,000 depending on destination and time. Never accept taxis from people approaching you inside the terminal — always use the official taxi stand outside arrivals. International taxis (with English/Japanese/Chinese support) and Jumbo taxis (more space) are clearly marked options.
Related: For the full breakdown including terminal-specific tips and Asiana’s January 2026 move to Terminal 2, see our Incheon Airport Complete Guide.
8. Naver Map, Not Google Maps
This is probably the most common mistake foreign visitors make: assuming Google Maps will work the same in Korea as it does at home. Google Maps’ walking directions in Korea are missing data, public transit routing is unreliable, and many businesses aren’t listed. Use it only for finding foreigner-friendly places like vegan or halal restaurants where it does have an edge.
Naver Map is what locals use. Accurate transit directions, real-time bus arrival times, restaurant menus and prices, current operating hours. It has English mode in settings.
Kakao Map is the backup — useful specifically for cycling directions and for real-time bus tracking in smaller cities outside Seoul. Many locals use both depending on the situation.
9. Subway, Buses, and the Climate Card
Seoul’s subway is excellent — clean, fast, English signage and announcements. The bus network is even denser but a bit more intimidating for first-timers because it’s all in Korean. Stick to subway for the first day or two until you get oriented.
Climate Card (기후동행카드): An unlimited pass for Seoul subway and bus, valid for 1–7 days or as a monthly. The 1-day version is ₩5,000 for transit only (or ₩6,000 including the Seoul Bike Ttareungyi service). Worth it if you’re making 4+ trips a day, otherwise just use T-money pay-as-you-go.
Quick etiquette: Tap your card on entry and exit for both subway and bus. The pink seats and “vulnerable population” seats should be left empty unless you qualify — locals will notice. Free transfers between subway and bus within 30 minutes (you have to tap properly for it to count).
10. Taxis — Apps Make Everything Easier
Hailing on the street: Korean taxis have an LED display in the windshield. A red “빈차” (empty) means available. Green (“예약”) means reserved. Blank or unlit means not available. You can also hail at any taxi stand.
Kakao T: The standard taxi-hailing app in Korea. Requires a Kakao account, which requires SMS verification with a phone number. Once set up, you can save a payment card and rides bill automatically — most foreign cards work. This is what locals use.
K Ride: Owned by Kakao but designed specifically for foreigners — sign up with email, Google, or Apple ID, no Korean phone number required. Slightly more expensive than Kakao T but much easier to get started. If you’re only in Korea for a week, this is probably the better choice.
Uber: Works in Korea but actually dispatches local taxis rather than its own drivers. Cheaper than K Ride, more expensive than Kakao T. Availability varies by area and time of day.
Standard tip: Have your destination address in Korean ready to show. Check that the meter starts when the ride begins. Tipping isn’t customary — don’t tip.
11. The Apps You’ll Actually Use
Maps & Transit:
- Naver Map — your primary navigation app
- Kakao Map — backup, especially good for cycling and smaller cities
- Subway Korea or Kakao Metro — dedicated subway apps with offline maps
- KorailTalk — for booking KTX high-speed trains
- kobus.co.kr — for intercity buses
Translation:
- Google Translate — improved a lot in recent years, generally now better than Papago
- Papago — backup, often better for specifically Korean nuance
- Both have camera translation, which is essential for menus
Food & Reservations:
- Catchtable — for popular restaurant reservations and waitlists
- Coupang Eats / Shuttle Delivery — for food delivery (full coverage in our Korean Food Delivery Apps guide)
Tours & Tickets:
- Klook — general tours, attraction tickets, transport passes
- Withlocals — local guides for personalized experiences
- Interpark / Yes24 Ticket / Melon Ticket — for concerts and shows
12. Finding Restaurants (and Avoiding the Tourist Traps)
The trick to finding good Korean food isn’t checking star ratings — it’s checking review counts. Many Korean restaurants run “review events” where customers get a small freebie for posting a 5-star review with a photo. This makes 4.5+ ratings essentially meaningless.
What to do instead: Search the area in Naver Map, sort by review count rather than rating, and check the actual photos and recent comments. A place with 800 reviews averaging 4.3 is almost always better than a place with 30 reviews averaging 4.9.
Tourist areas: Restaurants in Hongdae, Myeongdong, Ikseondong, and similar areas charge more and are generally not where locals eat. They’re often better for foreigner-friendly service (English menus, less awkward around solo diners) but you’re paying for that convenience.
Vegan/vegetarian: Google Maps and HappyCow are more reliable than Naver Map for this. Halal: halal-korea.com maintains a current list of certified options.
Solo dining heads-up: Many Korean BBQ and stew restaurants have a 2-person minimum order. For solo barbecue, look for “1인 전문” (single-person specialty) places — they’re concentrated in Hongdae and Myeongdong.
13. City Passes — Worth It Sometimes
Discover Seoul Pass and Visit Busan Pass bundle free entry to major attractions, discounts at others, and built-in T-money functionality. The math works out if you’re hitting 3+ paid attractions per day; otherwise pay-as-you-go is cheaper.
The bigger risk is letting the pass dictate your itinerary. Some of Korea’s best experiences — neighborhood walks, traditional markets, palaces with hanbok rentals — are free or cheap and won’t be on any pass. Build your trip around what you actually want to see, then check if the pass happens to cover most of it.
14. Accessibility — What Actually Works
Honestly, Korea’s accessibility is mixed. Major transit infrastructure is good. Older neighborhoods and traditional sites less so. Visit Seoul’s official site has the most current accessibility guides — check those for specific attractions.
Subway: Nearly every station has elevators, and you can filter for accessible routes in both Naver and Kakao Map. Dedicated wheelchair spaces on every train. The wider accessibility gates are clearly marked.
Taxis: Standard sedan taxis can handle a folding wheelchair in the trunk. For larger mobility equipment, Jumbo taxis (available through Kakao T) are the better choice.
Buses: Hit-or-miss. Newer buses have ramps; older buses don’t. Treat them as a backup, not a primary option.
Sidewalks: The biggest real issue. Many areas have uneven pavement, sudden curbs, and parked motorcycles blocking paths. Plan with this in mind — getting between subway exits and your actual destination is often harder than the subway itself.
15. Luggage Storage Between Hotels
A common scenario: your flight out is at night, but checkout is at 11 AM. Or you’re heading to Busan for two days and don’t want to drag your full suitcase.
Easiest option: Ask your hotel. Most will hold bags free for the day of checkout. Some will also hold them while you take a side trip — call ahead.
Subway/train station lockers: Available at major stations (Seoul Station, Hongdae, Myeongdong, etc.). Fine for a few hours. Daily rates get expensive for longer storage.
External services: The Bounce app lists local shops (often near major stations) that hold luggage for a few dollars per day. K Exchange in Hongdae is a popular example. Better for multi-day storage than station lockers.
Tip for Jeju and Busan trips: If you’re doing a multi-stop Korea trip, book the same Seoul hotel for the start and end of your trip. They’ll usually hold your big luggage between stays for free, and you only need to pack a smaller bag for the side trip.
A Few Manners That Go a Long Way
You don’t need to memorize a cultural rulebook. But a few small habits will noticeably change how people respond to you:
Learn two phrases: “Annyeonghaseyo” (hello) and “Gamsahamnida” (thank you). A slight bow with either is appreciated but not required.
Two hands when giving or receiving: When handing someone cash, a business card, or a gift — especially to anyone older or in a service role — use both hands, or support your right hand at the wrist with your left. It’s a small gesture, but it reads as polite.
Shoes off: Most homes, traditional restaurants, temple stays, and some galleries require removing shoes at the entrance. There will be a clear “step up” area where indoor and outdoor are separated — make sure your shoes don’t end up on the indoor side.
Drinking with elders: If you’re invited out for drinks with older Korean colleagues or hosts, pour with two hands, receive with two hands, and turn your head away slightly when drinking from your glass. It feels formal, but it’s the standard.
FAQ
Do I need to tip? No. Tipping isn’t customary in Korea and can occasionally confuse staff. Service charges, when they exist, are already on the bill.
Is tap water safe to drink? Technically yes — Seoul’s tap water meets WHO standards. Practically, most Koreans drink filtered or bottled water out of habit. Free filtered water is available at almost every restaurant.
Can I use my home country’s driver’s license? No. You need an International Driving Permit (1968 Vienna Convention version) issued before you leave home. Japanese IDPs (1949 Geneva Convention) are not accepted in Korea.
Do I need cash for the subway? No — T-money or WowPass covers everything. You only need cash for some traditional markets and occasional small vendors.
Are there safety concerns I should know about? Korea is genuinely safe for tourists, including late at night in most areas. The main risks are typical for any major city: pickpocketing in crowded markets, occasional scam attempts in tourist zones (Itaewon, Hongdae), and overpriced taxis from unauthorized drivers at the airport.
What’s the deal with K-ETA? Citizens of 67 countries are temporarily exempt from K-ETA through December 31, 2026. Check the official k-eta.go.kr site for your specific situation — the rules change occasionally.
Should I learn Korean before coming? Not necessary, but learning to read Hangul takes about 2 hours and pays off immediately — you can read menu prices, station names, brand names. It’s the single highest-ROI piece of preparation you can do.
Most of what trips up first-time visitors isn’t dramatic — it’s just small friction that adds up. Wrong map app, taxi you don’t know how to hail, card that doesn’t work at the place you actually want to eat. Get the apps installed before you land, have your hotel address in Korean ready, and grab a T-money or WowPass in the first hour. After that, most things sort themselves out as you go.
The Korea-specific stuff — the food, the neighborhoods, the surprising attention to detail in even ordinary public spaces — is genuinely worth the trip. The logistics are just the part to handle quickly so you can get to the actual reason you came.
Information current as of May 2026. Visa rules, transport fares, and app features change frequently — always confirm time-sensitive details (especially K-ETA status, ticket prices, and schedules) with the official source before traveling.